Minneapolis, MN, Nov. 12, 2019 — Content Craftsmen LLC founder Tom Sweeney was named 2019 Member of the Year by the Minnesota Chapter of the National Association of the Remodeling Industry (NARI). He was recognized at the industry association’s annual Contractor of the Year (CotY) Awards dinner held at ARIA Minneapolis and attended by nearly 340 members and guests.
The group commended Sweeney for supporting member participation in NARI programs, recruiting new members and volunteering to consult on association marketing.
Since joining NARI five years ago, Content Craftsmen has become the leading marketing agency for creating successful CotY Awards entries for Minnesota remodelers. Sweeney produced nine winning CotY entries this year and the winning Associate Contractor of the Year (A-CotY) entry. Content Craftsmen also received six Pillar Awards of its own for supporting winning CotY entries.
“NARI membership is a must for any Minnesota remodeling company, building supply company or building products manufacturer. The opportunities for recognition, networking, event sponsorship and giving back are unsurpassed,” Sweeney said.
Sweeney worked on winning CotY entries for Hansen Hometech, Modern Design, Mom’s Design Build, Murphy Bros. Design Build Remodel, Hoffman Weber Construction, and Wise Design & Remodel. He also entered projects for APEX Construction Management, J Carsten Remodeling and JW Williams Construction.
“Producing CotY entries is the closest thing I do to when I served as a national home improvement magazine editor and publisher,” Sweeney said. “It’s about storytelling in words, photos and illustrations. Creating a CotY entry is a lot like crafting a magazine cover story.”
Sweeney interviews homeowners, project managers and designers, directs photo shoots, takes some of his own photos, writes the copy and creates PowerPoint presentations that can be up to 25-pages.